Wella Professionals EIMI Bold Move Matte Texturizing Paste, 150 ml

Wella Professionals EIMI Bold Move is a professional matte texturizing paste that allows you to create bold, defined, and effortlessly modern hairstyles. It provides flexible hold and natural texture while maintaining a soft, touchable feel — perfect for creating undone, matte looks with lasting control.

Features

• Medium flexible hold: Keeps your style in place while allowing restyling throughout the day.
• Matte finish: Delivers a natural, non-greasy, and shine-free texture.
• Texturizing formula: Adds grip and definition for creative, modern looks.
• Professional quality: Designed for salon-level performance and results.

Benefits

• Ideal for creating relaxed, tousled, or textured hairstyles.
• Gives hair definition and volume without stiffness.
• Light, creamy consistency for easy application and control.
• Suitable for short to medium hair lengths and all hair types.

Package Contents: 150 ml tube of Wella Professionals EIMI Bold Move Matte Texturizing Paste.

Recommended Use

• Rub a small amount of paste between your palms.
• Apply evenly to dry hair.
• Shape and style as desired to achieve a textured, matte look.
• Rework hair during the day for a refreshed, natural effect.

Wella Professionals EIMI – Express Your Style Boldly

• For Everyday Styling: Create natural, effortless matte looks with control.
• For Creative Looks: Perfect for messy, structured, or edgy styles.
• For All Hair Types: Works great on fine, normal, or thick hair.

Keywords

Wella, EIMI, Bold Move, 150 ml, matte paste, texturizing, hair styling, medium hold, flexible control, natural finish, professional haircare.